Building a StoryBrand:Clarify Your Message So Customers Will Listen | Donald Miller | 0718033329

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The StoryBrand method of Donald Miller's is a validated solution to the struggle business leaders face when discussing about their businesses. This innovative technique for uniting with consumers gives audiences with the ultimate competitive advantage, showing the secret for helping their customers experience the compelling advantages of using their outcomes, ideas, or services. Building a StoryBrand does this by educating audiences the seven universal story points all humans react to, the real reason customers do purchases, how to simplify a brand message so people know it, and how to build the most powerful messaging for websites, brochures, and social media. Whether you are the marketing director of a multibillion-dollar company, the owner of a small business, a politician running for office, or the lead singer of a rock band, Creating a StoryBrand will forever change the way you talk about who you are, what you do, and the unique value you bring to your customers.
  • ISBN-13: 9780718033323
  • ISBN-10: 0718033329
  • Language- English
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